Theater for social change that uses magic tricks as a catalyst to spread an idea,
has proven to be effective since God knows when. We hired a scientist to study how and why.
The goals of the Mozambique water conservation WonderTour :
1. Introduce the phrase "A clean lake is a happy life."
2. Explain water contamination.
3. Offer simple solutions.
In 2013 Cause to Wonder, with the help of American Ambassador D Griffiths, was introduced to the Manda Wilderness Trust. They began planning the “A clean lake is a happy life” magic show WonderTour for villages along the shore of Lake Niassa, the most bio diverse lake in the world.
The 2014 Poop Show Program: Five villages witnessed the magic show that repeated the magic words in the jingle “A clean lake is a happy life.” Stories of chemical water contamination were enhances with solidifying water effects . Then the magician made it look as if a baby pooped in a water bucket. Modified thimble and balls from mouth magic principles were used to make poop appear behind the knees end elbows of the audience. Soon poop was everywhere and endless feces began appearing in the magicians mouth to demonstrate that when someone poops in the lake, everybody gets a little poop on them. We offered dry composting as an alternative, using sprouting spring flowers from the dirt covered waste.
In 2015 we set out to measure the impact of using magic to introduce and spread information. We had to find a scientist, to create a study to conduct the research. -->Terms or reference
We determined our focus and research plans. -->Study Plan
Field work took place between 7th-24th September 2015 in 11 villages, gathering (quantitative) data from a total of 393 participants, plus various key figures were also interviewed during that time period. The study used both qualitative and quantitative data collection methods: at each site interviews and focus group discussions were held and simple surveys were carried out during the group discussions to collect basic data. Key informant interviews with Lisa Menna the magician of CTW, the MWCT staff and other local stakeholders provided information on the performances, local context and culture, as well as successes and challenges of other programs.During the fieldwork 13.8 hours of audio recordings from interviews and focus groups and 4 hours video were collected from 30 group discussions/ 20 interviews.